Service Terms
Celery Marketing — Facebook & Instagram Ad Management ("Booked & Busy")
Last updated: June 29, 2026. These plain-language terms govern our service. By signing up or paying, you ("the client") agree to them.
What we do
We build and manage your paid advertising on Facebook and Instagram, including:
- Setting up and managing your ad campaigns (targeting, budgets, scheduling).
- Writing the ads and creating the creative.
- Building the offer and the lead capture (form, landing page, or booking link).
- Optimizing campaigns to drive booked appointments and qualified leads.
- Reporting on results.
We do not handle your website, branding, email lists, or anything outside paid ads unless agreed separately in writing.
What you do
- Fund the ad spend. Your ad budget is paid directly to the ad platform on your own card. It is separate from our fee and does not pass through us.
- Respond to leads quickly. Speed is the single biggest factor in whether a lead books, so please follow up with new leads as fast as you reasonably can during business hours. The faster you respond, the better your results.
- Give us access the right way. You add us as a partner or user on your Meta Business Manager, ad accounts, Facebook/Instagram pages, and any booking tools — through the platform's official access tools. You keep full ownership and can remove us at any time. You won't need to share your passwords.
- Answer questions and approve creative promptly so campaigns don't stall.
- Share honestly how leads are converting so we can improve.
Your promises to us
You confirm that:
- Your business, your offers, and any claims we advertise on your behalf are truthful, lawful, and not misleading.
- You own or have the rights to any logos, images, text, or other materials you give us to use.
- You will follow the advertising platforms' rules. Platforms penalize deceptive or non-compliant ads, and you're responsible for the accuracy and legality of what we're asked to promote.
What we commit to
- Launch fast — your ads built and live within 5 business days of receiving access.
- Active management — ongoing testing, adjusting, and improving.
- Full transparency — an honest written report showing spend, leads, and results.
- We'll work professionally and diligently on your behalf to get you results.
We do not guarantee a specific number of leads or sales. Results depend on your market, budget, offer, and how quickly you respond to leads — factors we don't fully control. What we guarantee is professional work, complete transparency, and continuous improvement. Your protection is the structure: this is month-to-month with no long-term contract.
Cost & billing
- $2,500 per month for management, billed in advance to the card on file.
- Your subscription renews automatically each month until you cancel.
- Ad spend is separate and paid by you directly to the platform.
- If a payment fails, we may pause your campaigns until it's resolved.
Refunds
The monthly management fee is non-refundable once the billing period has started — we begin work immediately each month. Because we're month-to-month, you're never locked in: cancel before your next renewal and you simply won't be billed again. Ad spend you've paid to the platform is between you and the platform.
Cancel anytime
You can cancel with written notice (email is fine) before your next billing date, or directly through your Stripe billing portal. We'll stop campaigns and make sure your ad account, pages, and campaign data remain yours. No cancellation fees, no penalty.
Who owns what
Your ad accounts, pages, audiences, and lead data are yours and stay yours. Ad creative we make for your campaigns is yours to keep when we part ways. We may showcase anonymized results and creative samples from our work as case studies and testimonials, without disclosing your confidential information — unless you ask us in writing not to.
Things outside our control
We don't own or control the advertising platforms. We are not responsible for ad disapprovals, account restrictions or bans, platform price/algorithm changes, outages, or the platforms' own performance. We'll always do our best to adapt quickly if they happen.
Limit of liability
To the fullest extent allowed by law, our total liability for any claim relating to this service is limited to the management fees you paid us in the month the issue arose. We are not liable for indirect, incidental, or consequential losses (such as lost profits or lost business).
The relationship & confidentiality
We work with you as an independent contractor. This agreement doesn't create a partnership, employment, or joint venture. We'll keep your business information confidential, and we ask the same of you regarding our methods and materials.
Changes to these terms
We may update these terms from time to time. The current version always lives at celerymarketing.com/terms, and continuing to use the service means you accept the latest version.
Governing law & severability
These terms are governed by the laws of the State of Florida. If any part of these terms is found unenforceable, the rest still applies. Either side can end this agreement with written notice as described above.